Community Doesn’t Scale — Soho House, MiniClubs & The Future of Social Interaction
8 min readMay 16, 2020
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When I moved to NYC two years ago I joined Soho House. I had spent the last 7+ years living in San Francisco where there wasn’t any real tradition of social clubs, and I had spent a lot of time in London (though never lived there), which was the opposite, so I was excited to be part of one as…